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Top Articles
Finding The Real Truths About SOA And Cloud Computing [2010-02-01] I had the pleasure of presenting at Utah St.'s 26th Annual IT Seminar yesterday. The conference was planned and run by the students. I was impressed both by the work the students did and the support and guidance given by Utah St. Very impressive! I must also add that the snow covered mountains of Logan, Utah was one of the most beautiful sights I have ever seen.
Learning The Essentials of SEO [2010-01-21] When you've been writing about SEO as long as I have you sometimes feel that you've run out of things to say. We forget that there is always someone new just learning about SEO and hasn't had the chance to read every article ever written on the topic. Not many people have that kind of time on their hands.
How Value Proposition Effects All Aspects Of SEO [2010-01-14] It is very difficult to oversimplify the value proposition of Search Engine Optimization, since it is based on the following 2 premises: 1. People use search engines to find things. 2. If people can't find you in the search results, you don't have a shot at their business.
Creating Google Ready Video Site Maps [2009-12-21] So back in December of 2007 Google's Video team announced changes to their sitemap protocol. Specifically changes to the way Google uses sitemaps to index your video content. Now this can be done for a number of different sites that have videos, but would be an absolute killer change for sites that contain mostly video content, and we all know there are a lot out there.
A Few Tips For Authority Links [2009-12-03] Erik Ortega is going to get a link from me for TriFilliate PayDay as he left a comment with a link to his review. The reasons why I am mentioning this? I think Erik represents the "good" human side of affiliate marketing and is learning his lessons well, and working hard.
How Real Time Search Can Ultimately Hurt You SEO Strategy [2009-11-18] Not too long ago, having a website in the top spot of a search engine results page came with a certain amount of security. There wasn't a whole lot of volatility, and you could see a real spike in traffic if a sudden news event led to more searches, or you anticipated a surge in search traffic far enough in advance to get some good SEO in place.
Testing On A Hidden Domain May Soon Become Illegal [2009-11-06] You know that domain name that you don't want anyone to know that you own? The one that you're either testing out some SEO stuff that's in the "gray hat" area? The one you don't want your competitors to know that you own? The one you've been considering for sending spam emails?
Taking Traffic Into Consideration With Your Analytics [2009-10-23] Not knowing what to expect, in some cases can be really exciting, like river rafting or hiking or exploring a reef while snorkeling, however, when it comes to your website it can be more important to have a better perspective on what to look forward to and what to look out for especially when your livelihood is on the line.
Choosing The Best Keywords For Your Site [2009-10-09] This is SEO tip number 32 in our continuing series of Search Engine Optimization tips. All of these search engine optimization tips are meant to be specific in nature, they will not take that long to review, and are directly to the point. This search engine optimization tip has to do with your what I would call your best keywords and focusing your SEO efforts on those keyword phrases.
Microsoft Adds New Financing Options For Web Developer Licensing [2009-09-25] Microsoft announced a new "Spark" program targeted at small web development shops with fewer than 10 employees. WebsiteSpark provides the following Microsoft development and production software licenses:
If Your Site Is Not Optimized You Are Losing Potential Traffic [2009-09-04] A popular bumper sticker among college professors reads "if you think education is expensive, try ignorance." A similar analogy can be used for SEO. If it is done right, it is worth every penny. If it isn't correctly executed, then the same money would have been better spent on some other form of marketing. In fact, we have had to turn away potential clients who spent tens of thousands of dollars on black hat SEO techniques that got them banned in Google.
Bringing Augmented Reality Search To Mobile Devices [2009-08-21] In the last article we talked about "augmented reality" and its applications for mobile search use. Augmented reality (AR) is where computer graphics objects are blended into real footage in real time. This technology is combined with a GPS on a mobile phone that has a camera.
Build Great SEO Into Your Website For Better Rankings [2009-08-04] In my post a week ago I discussed how to build an effective website that promotes your products and services. In this post I want to zoom in even further to look at the elements required to creating an effective web page. Even if you hire web developers to build or manage your website, it's important for you as well to have a basic understanding of the various elements necessary to build a successful web-page.
How To Fix A Broken Wordpress Blog [2009-07-23] WordPress, like any software, has the ability to break and that then can cause a blog owner quite a bit of anxiety. This can be caused by plugins not working properly, file corruption, database problems, or many other things. Even though your data is usually just fine, having a blog down is not what a blog owner wants.
Clarifying How Site Architechture Can Effect Ranking [2009-07-08] It's often difficult to get a simple answer on the impact that site architecture has on search engine performance and website traffic. Accordingly there also a myriad of myths that circle the forums and blogs as to how the search engines treat various architecture scenarios and practices.
Learning The Basic Terminology Of Robot.txt Files [2009-06-23] On many occasions customers come to us with the complaint that they can't be found. They either had rankings on all search engines and suddenly disappeared, or never were seen in the first place. Believing that they are the victims of a ban in the search engines, they come to us for search engine optimization advice. In many cases, the culprit is found in the robots.txt file, in the form of the classic:
Google's New Page Speed Enhances Web Page Performance [2009-06-09] Google has rolled out a new open source product through Webmaster Central called Page Speed.
Content Development Can Directly Impact Link Building [2009-05-19] Maybe you have heard some of the cliches about content: If you build it they will come! Content is King! Really? Yes, it is true.
Any Keyword Research Tool Has Its Set Of Limitations [2009-05-06] I'm a big fan of keyword research but I know that the data provided from any keyword research tool has its limitations. For the most part, these tools can only provide you with information on what is being searched. What they can't do is tell you which searches were relevant, which results were quickly discarded in favor of a different or more refined search, or which searches actually provide the visitor with exactly what they are looking for.
The Great Video Hosting Debate Continues [2009-04-15] Suppose for a moment that you needed to advertise something. You could stick a sign in a yard and reach out to people close by. Or you could turn to a radio station and find folks wherever they may be. Or you could embrace both options, and when it comes to hosting videos, this sort of all-inclusive route is the way to go.
Understanding What HTTP Status Codes Mean [2009-03-23] Sometimes not understanding why a website isn't performing well can be a difficult thing to figure out. However, many times it is important to take a step back and look at what signals can be seen. When looking for technical concerns can appear to be a daunting task, however, we are going to review server responses and hopefully I can help you take a look at a website and not feel like you just pulled up to the intersection pictured here.
Improving The Developer To Search Marketing Cycle [2009-03-06] This session looked at ways to better liaise with web developers in the search marketing promotional cycle. Nathan went through some examples of internal optimisation that the Live team were faced with.
Link Building Needs Research On A Regular Basis [2009-02-11] As an SEO it's important to do regular research on topics such as link building (among about a hundred other things). As a blogger it's important to post information that I find unique, interesting or just downright helpful.
How to Accurately Define SOA And SaaS [2009-01-29] My brother's really psyched that he got a new job with a company that has, as he tells it, the premiere "SOA" application. Rather than seem like the clueless sister, can you give me a brief rundown on what SOA is all about so I can come across as more knowledgeable? Thanks!
How Long Will It Take For Rankings To Start? [2009-01-26] There is one important factor to remember whenever you are involved in improving the organic rankings of a website, and that factor is time. One of the most common questions I receive as an SEO is "How long till I start to see results?" This article is dedicated to anyone who has ever asked that question.
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